Muslimah Diary is Mosaic's annual Muslim agenda in the form of competitions specifically for Muslim women posted on social media, namely Instagram. There are two sub-competitions, namely a podcast creation competition and a competition to create interesting Instagram feed content. This agenda is carried out with the aim of increasing the creativity of Muslim women and developing da'wah in society digitally. For the Muslimah Diary, the first part will take place on April 8 – April 21 2023.

The target participants for this Muslimah Diary activity are Muslimah throughout Indonesia, especially Muslimah students from the Faculty of Economics and Business Universitas Airlangga . The preparation of Instagram feeds and video podcasts by participants in their respective places and collected via participants' Instagram by tagging the account @kemuslimahanmosaic. Register participants via the registration link provided. 

This competition was successfully attended by 15 participants who registered (8 Instagram feed participants and 7 video podcast participants). Judging is carried out by voting with the assessment aspects namely 40% creativity, 30% suitability of content to theme, 30% moral message. There were two winners from each sub-field of the competition, the winners were announced via a post on the Instagram account @kemuslimahanmosaic and received a reward from the committee in the form of cash amounting to IDR 75,000 per person.

Through this Muslimah Diary activity, Mosaic's Muslim Affairs Division wants to highlight that women can also develop their creativity and spread Islamic da'wah to the general public. This is in accordance with Sustainable Development Goal (SDGs) No. 5, namely "Gender Equality".

SDG No. 5 related to this activity is as follows:

  1. The Power of Women's Voices: One important aspect of gender equality is giving women the power of their voices. Instagram is a tool that can be used to increase the power of women's voices, including Muslim women, when it comes to speaking about religious, social or other issues.
  2. Encouraging Diversity of Opinion: Gender equality also includes encouraging diversity of opinion. Muslim women have unique views, experiences and knowledge that they can share through platforms such as podcast content or Instagram feeds. This can help encourage diversity of views in society.
  3. Women's Empowerment: Gender equality also involves empowering women to achieve their full potential. Allowing Muslim women to convey their creativity through da'wah on Instagram is one way to support women's empowerment in the digital realm.