branding class feb unairBranding Class 2023 is an annual activity held by HIMA S1 Management UNAIR in the form of a workshop with discussions on branding. With this year's theme "Unleash Your True Potential and How to Implement Management Strategy in Social Media". Discussing how personal branding can influence our process of earning personal income as active social media users. With this workshop we can discuss how to build digital personal branding, influence fellow social media users, and gain sustainable capital.