In 2022, the National Business Case Competition held by HIMA S1 Management Universitas Airlangga will hold a "Pre Event Guest Lecture" event for active students throughout Indonesia. The 2022 NBCC Pre-Event Guest Lecture carries the theme "Knowing the magnificent local potential to enter the international market" by inviting speakers from two companies. The companies that will provide Guest Lectures at the 2022 NBCC Pre-Event are Kaya.id and Azarine.
Guest Lecture Pre-Event National Business Case Competition 2022 related to SDGs number 4, namely Quality Education and number 8, namely Decent Work and Economic Growth. SDGs goal number 4 aims to ensure education that is inclusive and of equal quality, as well as supporting lifelong learning opportunities for all. In short, SDGs Point number 4 emphasizes that quality education is important. Quality education will certainly be a supporter that influences a person's thinking power. Apart from that, as we know, education is a very important aspect for the Indonesian people to catch up with other countries and also as a preparation for the next generation to be able to contribute more optimally in implementing sustainable development. On this basis, it is hoped that students as spearheads of change will be able to improve their thinking power and improve the quality of Indonesian education through completing various business cases that will be competed.
SDGs goal number 8 aims to support inclusive and sustainable economic growth, full, productive employment and decent work for all. In short, decent work can be defined as an opportunity for every individual to obtain productive work and fair wages in order to meet the costs of living in a dignified manner by guaranteeing physical and psychological safety, while economic growth is also an important indicator in conducting analyzes related to economic development in a country. country. By carrying out this theme, it is hoped that Indonesian youth will be able to achieve a higher level of productivity by starting to promote productive activities and be ready to give birth to creative, innovative and skilled ideas to boost the national economy.
The 2022 NBCC Pre-Event Guest Lecture will be held on August 20 2022. The event will be held online via zoom meeting. The first speaker at the 2022 NBCC Pre Event Guest Lecture from Kaya.id was Nita Kartikasari, CEO & Founder of KAYA.ID. The second speaker at the 2022 NBCC Pre Event Guest Lecture was from Azarine, namely Brian Tjahyanto, CEO of PT Wahana Kosmetika Indonesia (Azarine). The two companies will present material related to the theme "Knowing the magnificent local potential to enter the international market".
In the 2022 National Business Case Competition Pre-Event Guest Lecture, it is hoped that Indonesian students will be able to know in more detail and depth about local potential and how to enter the international market. With this Pre-Event Guest Lecture, it is also hoped that Indonesian students will be able to understand the themes raised more deeply and be ready to take part in the 2022 National Business Case Competition.