Title: USER SATISFACTION WITH THE USE OF INFORMATION TECHNOLOGY. OPERATIONAL ACTIVITIES AT COCO SUPERMARKET MANADO
Author: Imelda E. Najoan
Affiliations: Master of Accounting Study Program, Faculty of Economics and Business, Universitas Airlangga Surabaya
Publisher: Universitas Airlangga
Abstract
The use of Information Technology and users are an interconnected unit because the satisfaction felt by users in using Information Technology is one of the benchmarks in assessing the success of the use of Information Technology. It is a benchmark because the more users feel satisfied with Information Technology, the more frequently users will use Information Technology. By creating user satisfaction with the use of information technology, it is hoped that operational activities in supermarkets will be smoother and will also automatically facilitate the company's business continuity.
This research aims to determine user satisfaction with the use of Information Technology in operational activities at COCO Supermarket. To achieve this goal, in-depth observations and interviews were carried out with users based on user level, namely operational level, supervisor level, manager level and top manager level, as well as evaluating the satisfaction felt by users regarding the use of the information technology used.
The results of the analysis show that users consisting of cashiers, head cashiers and purchasing department managers, managers and top managers are satisfied with the following things: operation, timeliness, conformity with requirements, documentation, security system, budgeting or funds, increased comfort , building a good relationship with the IS unit, involvement in system management, knowledge of business by the IS unit and professionalism by the IS unit. However, there are several things that users feel dissatisfied with, namely the accuracy and completeness of information and access. So it can be said that overall users are satisfied with the use of existing information technology, although there are still things that they feel dissatisfied with. However, this feeling of dissatisfaction does not affect overall user satisfaction with the use of information technology because users realize that the inaccuracies and incomplete information that occur are not caused by system errors, but solely due to human error.
Therefore, to minimize the occurrence of human error, there needs to be more supervision of the EDP, especially those in charge of entering data so that errors do not occur in entering data. So, in this way, users will feel more satisfied with the use of existing Information Technology.
Keywords: Information technology usage, user satisfaction
Sources: http://repository.unair.ac.id/34403/
