Title: The Influence of Service Quality on Service Value and Customer Loyalty at the Singaraja Branch of the Bali Regional Development Bank
Author: I Ketut Suwarna
Item Type : Thesis (Thesis)
Affiliations: Master of Management Study Program, Faculty of Economics and Business, Universitas Airlangga , Surabaya, Indonesia
Publisher: Universitas Airlangga
Abstract
The phenomenon of low service quality, service value and customer loyalty at Bank Pembangunan Daerah Bali, Singaraja Branch are problems that require early solutions because they are keys to determining the success of the banking industry of achieving the aims having faced the harder competition.
Keywords: service quality, service value
Sources: http://repository.unair.ac.id/84387/
