On Thursday, December 3 2020, the Coolyeah Online Team attended the invitation to the Grand Final at the Online Business Case Competition, one of a series of IMCB Day 4.0 events held by Bina Nusantara University International Marketing Students. This year IMCB Day 4.0 has the theme "Sustainability Marketing Trends: How To Keep A Seamless Omnichannel Strategy in Market 2020".
Previously, in November we successfully passed the first selection, namely a Business Proposal and a Short Video regarding the contents of our business proposal. Of the 20 teams, we were one of the 10 teams selected to advance to the Grand Final round.
The Grand Final started at 08.00, which began with remarks by Bina Nusantara University and the IMCB Day 4.0 Committee. After that, the event immediately continued with a presentation by Team 1. Each team was given 10 minutes to present their business idea, and 5 minutes to conduct Q&A by the jury. The Grand Final of the Online Business Case Competition will be held until 14.00.
To find out the winner, participants must take part in the webinar with the theme "Sustainability Marketing Trends". This competition aims to hone knowledge and increase participants' interest and prepare them to be ready to compete globally.
Activity Documentation
