GENDER GAPS ON MOTIVATION AND SELF-EFFICACY IN ACCEPTANCE OF INFORMATION TECHNOLOGY

Title : GENDER GAPS ON MOTIVATION AND SELF-EFFICACY IN ACCEPTANCE OF INFORMATION TECHNOLOGY
Author(s) : Peace Nasution (This email address is being protected from spambots. You need Javascript enabled to view it. )
                    Universitas Airlangga

ABSTRACT

The purpose of present research is to examine whether gender stereotypes are still relevant, especially in acceptance of information technology context. Gender stereotype hypothesis is the belief that males and females have differences in information technology acceptance. Generally belief, males have higher level of acceptance than females. Past researches have various results that support or not support this theory. Present research tries to examine the influence of gender differences on acceptance of information technology. The research findings show that a gender difference does not significantly influence information technology acceptance. Moreover, the findings show that education level will significantly influence information technology acceptance. This finding supports the hypothesis of demolishing gender stereotypes.

Key words: extrinsic motivation, gender, Information Technology Acceptance, intrinsic motivation, stereotype.

Source :  http://simpen.lppm.ut.ac.id/index.php?option=com_content&view=article&id=267&num=2&Itemid=6