Pengaruh Kualitas Layanan Terhadap NIlai Pelayanna Dan Loyalitas Nasabah Pada Bank Pembangunan Daerah Bali Cabang Singaraja

Title: Pengaruh Kualitas Layanan Terhadap NIlai Pelayanna Dan Loyalitas Nasabah Pada Bank Pembangunan Daerah Bali Cabang Singaraja

Authors: I Ketut Suwarna

Item Type : Thesis (Thesis)

Affiliations: Program Studi Magister Manajemen Fakultas Ekonomi dan Bisnis Universitas Airlangga Surabaya, Indonesia

Publisher: Universitas Airlangga

Abstract

The phenomena of low service quality, service value and customer loyalty at Bank Pembangunan Daerah Bali, Singaraja Branch are problems thet need early solution cause they are keys to determine the success of banking industry of achieving the aims had facing the harder competition.

Keywords: service quality, service value

Sources: http://repository.unair.ac.id/84387/