M-Writing

According to (Oktavia, 2020) Content writers are professional content writers for websites or articles on the internet. The ability that must be possessed by a content writer is to write articles that are able to attract the attention of readers and conduct research for the development of content.

In order to foster the soft skills and creativity of Airlangga University Management Undergraduate students in the field of digital writing, HIMA Management Universitas Airlangga plans an “M-Writing” program, which is a training program to prepare a digital writing career that is packaged in the form of a workshop. With the theme “Content Writer as a Future Career”, it is hoped that this program can be a means for students, especially undergraduate students of Management, Universitas Airlangga to be able to get to know more about career potential as content writers in the future in the field of digital writing and develop their skills and creativity, especially in the future. modern today. And can be an agent of change for a better generation.

M-Writing is one of the programs organized by HIMA S1 Management Universitas Airlangga in the form of training to prepare a digital writing career which is packaged in the form of a workshop with an implementation period of one day with a series of events, material delivery, and assignments in the form of content writing with the theme " Comparison of Lecture Effectiveness During the Online to Offline Transition Period” with a minimum number of 2 pages and a maximum collection time of one week as a condition for participants to get a certificate. This year, M-Writing carries the theme "Content Writer as a Future Career" where this year's M-writing discussion focuses on a future career as a digital content writer.

This year, M-Writing supports the implementation of the Sustainable Development Goals (SDGs) which support sustainable development. The SDGs aspect covered in M-Writing 2022 is the 4th aspect, namely Quality Education. M-Writing activities focus on educational programs for all Airlangga University students without exception. The series of events contained a scientific writing training program with the theme "content writing". It is hoped that the 4th SDGs aspect can improve the quality of education and skills of all Airlangga University students.