
M-Legacy 2026 is a department orientation program (osjur) for new students of the Undergraduate Program in Management, Faculty of Economics and Business, Universitas Airlangga, designed as a means of introducing the academic, social, and organizational culture environment from the beginning of the study period. More than just an introductory event, this activity aims to instill a culture of "Spirit, Unity, and Pride" as the basic character of Management students. This culture includes a fighting spirit in facing challenges (Spirit), togetherness and solidarity across generations (Unity), and pride in their identity as Management students Universitas Airlangga (Pride). This year, M-Legacy 2026 presents a new value of Evolve to prepare new students to face the challenges of the world of work in the digital era 5.0.
This activity is held in 3 days on Saturdays every week from August to September 2026. The first day focuses on introducing the academic and organizational environment of the Management Study Program through an introductory session and conveying the values and culture of the study program. The second day presents a Focus Group Discussion (FGD) session that has been updated by adding a business case competition, where new students not only discuss, but are also trained to think critically, work together in teams, and complete business case studies in a structured manner. The event closed with an award and symbolization session to welcome new students as part of Universitas AirlanggaManagement S1 family.
Through this series of activities, M-Legacy 2026 is expected to be a memorable initial experience for new Bachelor of Management students, not only as a means of introduction, but also as a foundation for implementing the values of Spirit, Unity, and Pride that they will continue to carry throughout their academic and organizational journey at Universitas Airlangga.