Title: ANALYSIS OF CONSUMER DECISIONS TO BUY MOTORCYCLES IN SURABAYA MUNICIPALITY (STUDY ON HONDA, YAMAHA, SUZUKI AND VESPA BRANDS)

Author: DIDIN FATIHUDIN

Item Type : Thesis (Thesis)

Affiliations: Master of Management Study Program, Faculty of Economics and Business, Universitas Airlangga , Surabaya, Indonesia

Publisher: Universitas Airlangga

Abstract

ANALYSIS OF CONSUMER DECISIONS TO BUY MOTORCYCLES IN SURABAYA MUNICIPALITY (STUDY ON THE BRANDS OF HONDA, YAMAHA, SUZUKI, AND VESPA)

Sources: http://repository.unair.ac.id/85182/