On Wednesday, September 28, 2016, something was different at Royal Plaza. While most people come to the mall to shop and trade, this time there was a lecture delivered by Dr. Gancar C. Premananto, Head of MM FEB Unair.

At the StartUp Market event held by the Department of Industry and Trade, Gancar presented several topics on the spiritual aspects of entrepreneurship. He discussed the "Slice of Bread Theory" and the Devil's Marketing Management Science.
The audience enthusiastically asked questions about how to deal with fraud, how to compete, and how to change the entrepreneurial mindset to be competitive.