The Accounting Knowing Better (AKB) seminar is a seminar specially designed for new students of Accounting at Universitas Airlangga in order to introduce them to the world of accounting. The theme for this year's AKB is "Develop Your Skill to be a Great Accountant in the Digital Transformation Era". Where with the above theme, it can support the running of this seminar with the essence and expected output in addition to achieving IMR goals in general.

The theme of "Develop Your Skill to be a Great Accountant in the Digital Transformation Era" simply wants to give a mindset that in the era of digital transformation an accountant will be faced with a challenge and later the role of accounting will also change. In addition, this seminar also wants to build gratitude for new students because they have become the chosen people who can enjoy studying at the UNAIR S1 Accounting with hard struggles and getting rid of thousands of other participants.

Therefore, this theme is not only relevant with AKB's goal of introducing new students to UNAIR Accounting, this theme will also automatically provide a mindset that they are faced with the advancement of science and technology in the midst of the 4.0 industrial revolution. With this narration, new students will not only know and understand UNAIR Accounting comprehensively through permanent speakers, new students will also know how difficult and competitive an millennial accountant is in facing future challenges due to the domino effect of current developments and advancements. It is hoped that new students after attending the AKB seminar will know more about UNAIR Accounting, the more pride will arise, and freshmen are also expected to have plans and goals from the start to take this undergraduate Accounting course at Universitas Airlangga. 

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