External Cooperation

Surabaya- March 1 – November 30 2019, an activity agenda entitled “External Cooperation” was held by the Department of External Relations Student Executive Board (BEM) Faculty of Economics and Business (FEB) Universitas Airlangga (UNAIR).

External Cooperation is an agenda that has just started operating in the 2019 FEB Student Executive Board management, focusing on the cooperative relationship of the Student Executive Board as FEB student representatives, with merchants around campus B, Universitas Airlangga. External Cooperation aims to improve the welfare of students of the Faculty of Economics and Business Universitas Airlangga in meeting the needs of food products, beverages, and other services. Within 8 months of carrying out activities, the FEB Student Executive Board successfully collaborated with 14 merchants, including: Saliha Salon Muslimah, Batik Kalem, Roemah Sepatoe, AHASS Panglima Jaya Motor, Sun Optik, Zest Hotel Jemursari Surabaya, Parahita Diagnostic Center, PT. Excel Media Indonesia, NOC Cheese and Bubble Drink, LIA Ngangel, Beby's Coffee, Bosshead Barbershop, Roti Mart, and Surabaya English Preparation.

Through the External Cooperation activity agenda, not only the welfare of FEB UNAIR students, but also providing valuable lessons and experiences to the internal BEM FEB UNAIR 2019, especially the Department of External Relations. With the External Cooperation agenda, merchants can promote their merchants on Instagram and the LINE BEM FEB UNAIR Official Account which has a total following of 19.567 (as of November 1, 2019) with a total of 4 posts on Instagram feeds and stories. However, merchants are required to provide feedback in the form of discount offers aimed at all active students of the Faculty of Economics and Business.

The implementation of the External Cooperation agenda begins with meeting merchant employees and asking for contact information for the marketing contact person and/or the merchant owner. After that, the person in charge of external cooperation contacted the contact person and sent a cooperation offer proposal in the form of a cooperation draft, MoU (Memorandum of Understanding), and offer promotion. The end of the External Cooperation agenda process is the signing of the MoU by the person in charge of the External Cooperation agenda with merchant stakeholders.

Regarding what to expect after the External Cooperation agenda is implemented, Andrew Alvaro Harun - the person in charge of the External Cooperation agenda, explained "As staff of the Department of Foreign Relations, at the forefront of the FEB UNAIR Student Executive Board, we will continue to pioneer, maintain, and develop cooperation with various merchants, both inside and outside the Airlangga University Campus B. The goal is as a real form of work for BEM FEB UNAIR whose benefits can be felt directly by students, namely to prosper and help meet the needs of students of the Faculty of Economics and Business Universitas Airlangga for various food products, beverages, and other services. In addition, with this External Cooperation agenda, it is hoped that MSMEs/merchants both inside and outside campus B Universitas Airlangga who have collaborated with BEM FEB UNAIR 2019, can develop business so that they are able to contribute to the regional and national economy”