Title : Do National Export Promotion Programs in Indonesia Support Export Competitiveness?
Authors:
- Heriqbaldi excelled
- Miguel Angel Esquivias
- Bhimo Rizky Samudro
- Wahyu Widodo
Department : Economics
Journal Name : Heliyon
Kinds of Journal:
Keywords : Economic Globalization, Export Competitiveness. Export Marketing Strategy, Export Promotion Programs, Financial Services, Firm Performance, Resource-Based View, Small and Medium Enterprises, Technological Capabilities
Abstract:
This study examines the influences of export promotion programs (EPPS) in Indonesia on Companies' resources, capabilities, strategies, and competitiveness, and whether such programs positively impact export performance and financial. Using data from 204 Exporting Companies in Indonesia and the Structural Equation Model for Analysis, this study finds that participation in epps reinforces the organizational resources and exporting capabilities need for development successful export strategies. This allows for the creation of competitive advantages in export costs, superiority products, and effective distribution, which in turn increased performance in terms of market share and finance. The results also indicate that the effect of epps is relatively more significant on small compans and those with more experience experience. They confirm that epps have the most significant impact on firms' resources and capabilities, and that assistance programs that are to improve the improvement organizational capabilities are needs to enhance marketing strategies. While Innovative Capabilities and Business Intelligence Offer Great Potential to Support Export Performance, EPP-Type Assistance Programs have not been adequately developed in Indonesia.
For details : https://doi.org/10.1016/j.heliyon.2023.e16918
