Personal Branding and Career Mentoring (PBCM) is one of the work programs organized by the PSDM division of the Islamic Economics Student Association of Universitas Airlangga for the 2024 period, namely a series of events with the theme "Build Up Self-Branding and Career Development Through IISMA Program" which contains 2 activities held offline over a period of 3 days.
This work program is held with the aim of accommodating Islamic Economics students Universitas Airlangga for those who have an interest in the Indonesian International Student Mobility Awards (IISMA) program. PBCM will be implemented with 2 agendas: Seminar, Talkshow, and Mentoring which will discuss topics related to the Indonesian International Student Mobility Awards (IISMA) program. The second agenda is a talkshow that raises topics related to Adaptability and Time Management as well as mentoring with the topic of Essay Practice.
The first agenda is a seminar held on May 14, 2024, at the Soepoyo Hall, Faculty of Economics and Business, Universitas Airlangga . This activity contains a presentation of material presented by 2 external and internal speakers who will discuss the Indonesian International Student Mobility Awards (IISMA) program and have experience in their fields. The sub-topics that will be discussed at this seminar are related to the procedures for participating in the IISMA program, the IISMA timeline, things that must be prepared to register for IISMA and other information regarding the IISMA program.
On the second agenda, a talk show will be held on May 21, 2024, in Classroom 2.04, Faculty of Economics and Business, Universitas Airlangga . This activity is filled with presentations of material on the topic of Adaptability and Time Management, in addition to discussing how to adapt to a new environment, what things to pay attention to when in a new environment, how to manage time, and how to wisely determine priorities.
Next, on the final agenda which will be held on May 22, 2024 in Classroom 2.04 Faculty of Economics and Business, Universitas Airlangga . This activity is filled with Essay Practice training coaching where Essay is one of the requirements to register for the IISMA program. Later, students will be taught and trained to make Essays whose ideas and analyses are structured, systematic, organized and in accordance with IISMA provisions.
This activity aims to provide information related to good personal branding as well as information related to the experience of studying abroad as preparation for entering the career world. This event supports SDGs number (4), namely quality education. This activity underscores the importance of quality education that must be inclusive, relevant, and provide the skills needed for a productive life.